Swiggy-owned Instamart is undergoing a significant leadership transition, with two senior executives exiting the company within a short span. Chief Operating Officer (COO) Ankit Jain and Chief Business Officer (CBO) Hari Kumar have resigned from their roles, according to reports. The departures come at a time when the quick commerce sector is witnessing intense competition and rapid expansion, with established players and new entrants fighting for market share.
The reports added that both Jain and Kumar have moved on from the company, citing personal reasons for their decisions. The two executives had joined Swiggy after previous stints at Flipkart and were part of the leadership team steering Instamart’s growth efforts.
Ankit Jain joined Instamart in May last year after spending more than five years at Flipkart. During his tenure, he led several critical functions within the quick commerce business, including dark store operations, network design, inventory planning and supply chain execution.
Hari Kumar became part of Instamart in November 2024 and worked closely with the company’s leadership on business expansion initiatives.
Leadership Team Reshuffle Continues
Both executives reported to and worked closely with Instamart Chief Executive Amitesh Jha, another former Flipkart executive who has been leading the platform’s efforts to strengthen its position in the fast-growing quick commerce segment.
The latest exits follow another notable leadership change announced earlier this year. In April, Swiggy revealed that cofounder and head of innovation Nandan Reddy would step down from his role and relinquish his seat on the company’s board.
At the same time, the company informed investors through a stock exchange filing that cofounder and chief growth officer Phani Kishan Addepalli, along with chief financial officer Rahul Bothra, would join the board of directors.
Quick Commerce Battle Intensifies
The management changes come as Instamart navigates one of the most competitive phases in the quick commerce industry. Based on order volumes, the platform currently holds the third position in the market, trailing behind Blinkit and Zepto.
The sector has become increasingly aggressive, with leading companies relying on discounts, promotions and rapid delivery capabilities to retain customers and defend market share. At the same time, newer challengers such as Amazon Now and Flipkart Minutes are accelerating their expansion efforts, further intensifying competition.